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"The product is the brand. You build brand in our industry through the product and the experience."
Jim Wicks
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Googleyness and Yahoo! II

By Michael CummingsPublished 8/4/08
In this second installment of Googleyness and Yahoo! we compare the services that, you might say, keep the lights on; search engine marketing (SEM), to assess for ourselves which is "Googleyer", according to Google's own definition of Googleyness.

First, The Contender

Yahoo! Search E... Read Full Googleyness and Yahoo! II Article »

Top Seven UX Design Definitions

By Michael CummingsPublished 6/2/08

Top Ten Seven Definitions of User Experience / UX Design

Having determined to collect and share with you the top ten definitions of User Experience Design from the most credible sources, and so you to form your own, say, meta impression, I found the network falling just short. So, here are the top seven, with an invitation to you to contribute those definitions of user experience design (full three terms) that you find or know of. Inclusion is conditional, however, on a credibility standard that can only be defined as "... Read Full Top Seven UX Design Definitions Article »

Googleyness and Yahoo!

By Michael CummingsPublished 5/10/08
Yes, Google is very Googley. As Yahoo! is Yahooy, I suppose. But could Yahoo! be Googleyer than Google? Let's use a simple UX score card, and see. How well does Google measure up against its own ux design principals? Let's co... Read Full Googleyness and Yahoo! Article »

What is UX?

By Michael CummingsPublished 8/4/07
The origins and meaning of "User Experience / UX Design" may seem a bit murky at first glance, to many not already familiar with it. One early use of it, without "user" prefixed, appeared in the nascent "Advance for Design" meetings organized by Clement Mok et al, under AIGA sponsorship, between 1998 and 2000. Mention is made, too, in the first post to uxmatters.com, of Don Norman using the term at Apple as early as 1993.

Though implying a Gestalt approach to interactive media d... Read Full What is UX? Article »

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