Don’t Make Me Think, Role of Colour in UX – DEV Community

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📅 2026-05-05

In Don’t Make Me Think, Steve Krug introduces the concept of self-explanatory design. The idea is simple: when users land on a page, they should immediately understand what it is and how to use it; without effort or confusion. There should be no need for what Krug calls “cognitive ditch-digging.” When applying this principle to visual design, especially color, the goal shifts away from … Full Product UX article at DEV Community »

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